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| Article excert from BJP March 2012 issue |
This article from BJP was useful at highlighting the importance of detail and technique but also suggesting as I have similarly noted from my visual research that when there is an emotional response in the viewer is when the "images become most effective." The article suggests ways in which several photographers approach commercial photography giving a helpful insight into the processes they apply. This has therefore been a useful text especially when I consider my own practice as I look to develop as a practitioner and commercial photography is currently definitely one of my areas of interest for the future.
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